Evaluation- My representative social group, what institutions might distribute my product and why?

My product represents particular social groups using imagery, and the use of logo and text. The product is aimed at Trinity School, and in particular, sport-fans or sporty pupils. Beings as the Trinity School logo is present, the audience would range in age from 11-18 (years 7- Upper 6th Form) and also through to teachers or staff that take a keen enthusiasm in sport either competitively or just as a hobby. The content is concerning sports so it would therefore naturally appeal to sporting students or those interested in sports attending Trinity School. The uses of imagery, such as PE teachers participating in sporting activities within the school's facilities, is designed to show off the quality of teachers participation and skill levels in sport and the passion for sport within Trinity.
Owing to the fact that my magazine is about school sport within Trinity, my most likely distributor would be the school itself. Publishing and widely distributing my finished product around the school free of charge to its pupils to further encourage and instil sport within the pupils both to participate leisurely and competitively. This would benefit the school variously by having fitter pupils and more successful sporting teams which could advertise the school to other members of the public to strengthen their desire for their children to attend Trinity. Therefore this is why the school would participate and actively distribute my magazine in order to raise awareness of the school and promote its already established name.