http://www.youtube.com/watch?v=jJ0Ic6uHKhA&safe=active

http://www.youtube.com/watch?v=5JkKpO8IH14&safe=active

http://www.youtube.com/watch?v=d-rYmAoiAPs&safe=active

http://www.youtube.com/watch?v=flwcgG-PM9w&safe=active

The above are a few examples of music within this genre and the lyrical content associated with my chosen genre. This also shows the iconography and appearance associated with Rap/Grime artists and the themes they carry throughout their music.

Through my research, I've found that there's certain elements that feature in this genre of magazine that encourage its purchase. Such as the fashion or costume of the individuals or groups as key images in the magazine, their clothing is normally dark and baggy and mostly involves hoodies and colourful trainers such as Nike Air Forces or some brand of high-top footwear. Also, the 'bling' look with exhuberant jewelery shows their wealth and increases the popularity of their overall image to their fans; custom-made jewelery and clothing is also common as normally the stories behind their designs are significant to the artists life, such events in their lives (shootings, gang culture, family upbringing problems etc.). this can also be the case with their tattoos as they are also associated with this genre, but these are majoritively symbolistic of significant events that have happened in their lives (for example, Lil Waynes 'tears' tattoos coming down form his eyes, representing deaths of his fellow gang mates). This gave me pointers into what I need to include in my magzine pages, their text, images and layouts. Therefore, I will apply these aspects into my magzine to make it as realistic as possible.

Connotative & Denotative Analysis (Main)

Above is my research into my magazine genre (Rap), with 2 samples from title, contents and double-page spreads layouts from 2 different magazines (Vibe & XXL- Both American). I have analysed and evaluated their features in detail which has helped me identify compulsory elements to be included in my magzaine.